rainbow

Anderson Fallon research

Client idea “We communicate in technicolor”

note: they’re a PUBLIC RELATIONS FIRM - so work is publicity, getting stories in press handling events, handling media commincations

links we looked at

http://www.cre8tivegroup.com/

http://kilcheran.com/

for Pleasantville look and feel

http://www.yesco.com/

Wikipedia commons for the technicolor backgrounds

http://en.wikipedia.org/wiki/Test_card

Client links

http://www.wirestone.com/

http://www.gregoryfca.com/

http://www.broadheadco.com/

Flash site clean well designed good showcase, they will have a blog for breaking news

Will be pricing in all flash and a hybrid version

Pros of hybrid: - making it client adminable, searchability on clients Con: client preferred upscale look of all flash site. Examples were all flash

Pros of flash: we can do anything, any fonts, little testing Con: Clients would need us to update

Note - they are interested in having an RSS feed

Not interested in intro

Note: client originally wanted a clean home page with very little content, but in interest of getting clients to click through I am suggesting they have at least a news item. Something to suck in viewer is needed. Something that expresses they are action oriented and effective at public relations.Client logo is type based and uses a jewel toned purple, orange and beep blue. Back of biz card is striped in their brand palette. Feedback about color on the site was something light bright, but also said they were open to deep jewel tones as long as it doesn’t overpower work and words.

This is clients created map